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Email Marketing Platform Review: Campaign Monitor

When I decided to start my new blog Blog Bread. I knew that I wanted to try something different when it came to sending emails and newsletters. My current email marketing platform was not what I really wanted, so when I was asked to do a review of Campaign Monitor. I was really excited to get started. It was perfect timing as I was launching my blog a few days later.

I signed up quickly and was surprised at how easy everything was to set up.
Campaign Monitor has a great WordPress plugin that made adding my signup form so easy. Once I got all of that set up and ready to go I was very impressed with how quick and easy it was to do.

Easy to Use and Stunning Templates

Templates with Campaign Monitor are really nice. They are stunning and so easy to use. I’m actually going to be moving Hollybee Tells over to Campaign Monitor as I am that impressed with it.

I subscribed to my own newsletter so that I could see it in action. If you have an email list I encourage you to subscribe to your own as well. I was very impressed with the look and feel of it and how the new layout brings a more professional look. Many of the other email marketing platforms I have used don’t have such a professional look or if they do they are pretty expensive.

Email Automation

Another thing I really love about Campaign Monitor is that I am able to see before I sent the email how it will look on a computer, on a tablet and on a cell phone. Most people check their emails on their phones or tablet, so knowing what they look like is important.

The way they display the previews is great as well. You get to scroll to see exactly how the emails will look all the way though. It’s so important that not only your website be responsive to different screen sizes, but so should your emails.

After setting up my first newsletter I also wanted to set up a freebie for my new subscribers. This is something I wasn’t able to do with my other email service. I was a bit worried it would be difficult to do. The good news, it was very easy. All I had to do was point and click to be able to add what I needed into the automation. I was able to choose a time-frame for the freebie to be sent. I set it up in a set of three emails that went out each day to the subscriber. Then a week later I have it set up to send them a survey about my freebie to get feedback on the information included.

This is what the automation screen looks like. It’s so simple to use.

Setting up for Transactional Emails

There was one issue that was a bit more about me being stubborn, then anything to do with Campaign Monitor. I am usually able to edit my blog and DNS records myself, but I was having a bit of trouble updating my email DNS records, eventually I gave up and sent it on to my host who took care of it for me.

Take my advice if you decide to try Campaign Monitor for yourself you will want to just go right to your hosting company when it comes to updating your DNS. I wasted way too much time trying to do it myself.  The good news is that you only need to do this if you are sending transnational emails. Common transnational emails include, account creation emails, password resets, purchase receipts, account notifications, and social media updates like friend and follower notifications.

Now My blog has been live for about two weeks and though I don’t have many subscribers I am very happy with Campaign Monitor . This is defiantly a recommended system for your email and I encourage you to try them out.

Keep a lookout for my six month update in June or July.

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